1- The first assignment is We have to present as a group our marketing plan executive summary. My part is Market Overview.
This part summarizes the most essential elements of the plan on one page. It is specifically provided for the company CEO who doesn’t have time to read the entire plan. It is written last, but placed up front in the plan (after the Table of Contents, before Company Description). This provides an overview of your strategy, goals and plan. It is critical that you state your marketing strategy (such as: “differentiated by high product quality,” or, “pull strategy to strengthen brand preference and product requests”) in the Executive Summary!
2- the second one is just need to be fixed, is onley the red comments.